MAN 2016 IAA Press Conference

Design and animation of the media content for the opening press conference at the IAA 2016 in Hannover.

The press conference was a 30-minute, exactly choreographed show.
The design- and animation-language reflects the dramaturgy of the show. Parts of the show, like the intro, background loops derive from the MAN corporate identity.
Other parts, like the reveal of new models dramatically break the design and look and behave very different.

#Concept #Layouts #Design #Animation #Production

MAN, lucie-p, das Werk

Art Director & Lead Artist: Manuel Steinhauser, Producer: Isabel Fink, Artists: Adam Glauer, Tom Glaeser, Sebastian Bader, Marko Anocic